RolesCreative & ContentCopywriter
Creative & Content

Copywriter

"Writes words that make people act."

A Copywriter specialises in persuasive, conversion-focused writing — ad copy, landing pages, sales emails, homepage hero text, and product pages. They understand psychology, know how to write a hook, and never bury the lede.

What they do
01

Write ad copy for paid channels: short-form headlines, descriptions, and CTAs

02

Develop landing page copy including hero, features, benefits, and objection-handling

03

Write sales email sequences and automated nurture copy

04

Collaborate with designers to ensure copy and visuals reinforce each other

Typical tools & skills
Direct response copywriting frameworks (PAS, AIDA)A/B testing copy variantsGoogle DocsBasic Figma (reviewing layouts)Email platformsTone-of-voice guides
Typical salary (AUD)
$28,000 – $48,000 AUD / year

Locally compliant in the Philippines. Tugma matches you with candidates in this range who are paid fairly and covered by Team Up Now's EOR framework.

How Tugma matches this role
Conversion-focused

Every line serves a purpose — no padding, no jargon, no filler

Opinionated about clarity

Pushes back when a brief asks for something unclear or off-brand

Fast under pressure

Delivers tight copy on short timelines without losing quality

Need a Copywriter?

Post a brief and we'll send you three curated candidates matched on skills, communication style, and how they work — not just their CV.

Post a brief for this role →
Or get in touch to discuss first →
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