RolesMarketing & GrowthLead Generation Specialist
Marketing & Growth

Lead Generation Specialist

"Fills the top of funnel with people worth talking to."

A Lead Generation Specialist runs outbound and inbound systems to identify, qualify, and hand off prospects to your sales team. They're disciplined with their tools, rigorous with their data, and persistent without being pushy.

What they do
01

Build and manage prospect lists using LinkedIn Sales Navigator, Apollo, or ZoomInfo

02

Run outbound sequences: LinkedIn, email, and phone in coordinated cadences

03

Score and qualify inbound leads from forms and paid channels

04

Maintain CRM hygiene and report on MQL volume, conversion rates, and pipeline value

Typical tools & skills
LinkedIn Sales NavigatorApollo or ZoomInfoHubSpot or SalesforceEmail sequencing tools (Outreach, Lemlist)Google SheetsBasic copywriting
Typical salary (AUD)
$28,000 – $45,000 AUD / year

Locally compliant in the Philippines. Tugma matches you with candidates in this range who are paid fairly and covered by Team Up Now's EOR framework.

How Tugma matches this role
Persistent and professional

Follows up without becoming noise — knows when to push and when to pause

Organised

Never loses a lead in the cracks; maintains clean CRM records across hundreds of contacts

Coachable

Iterates messaging based on feedback from the sales team and performance data

Need a Lead Generation Specialist?

Post a brief and we'll send you three curated candidates matched on skills, communication style, and how they work — not just their CV.

Post a brief for this role →
Or get in touch to discuss first →
Related roles
Marketing & Growth
CRM Manager
Makes your customer data work harder than your acquisition spend.
View role →
Marketing & Growth
Sales Development Representative
Books the meetings your closers need to hit their number.
View role →
Marketing & Growth
Marketing Coordinator
Keeps the marketing engine moving without dropping a ball.
View role →